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Five Key Marketing Strategies for Web Business Growth Marketing Articles | October 7, 2008
Developing an effective system to grow your business doesn't have to be a daunting task.? Here are a handful of simple things you can do that will unleash an avalanche of traffic to your website, and drive sales through the roof. You'll love what they do for your bottom line.


If you expect to achieve sustained growth for your Web business and you don't have a plan in place to get you there, you might as well forget it.? Growing a profitable Web Business is a strategic process that requires long range vision Taylor Rapp Hat , careful planning, precise execution and patience. It's vital that you know exactly what you want to accomplish and that you have a detailed blueprint to follow.


Of course you need to have a website that is optimized and tested to convert traffic, and then you need to devote time to developing and executing short-term and long-term promotional strategies. These strategies must stand on their own as well as work together to get you the best results.


Here are five key strategies you can use to advance your business and improve your profit margin:


#1. Always Look For Opportunities to Increase Sales
Let's face it, sales drive business and sales come from customers; therefore, the hunt for new customers should be phase one of an ongoing three-phase marketing approach that every online business owner should embrace.


Phase two is to follow up with these new customers from time to time Cory Littleton Hat , and introduce them to additional offers. The objective of this second phase is to get them to buy from you more often.


The final phase of this three-pronged strategy is to offer expensive items, or bundle multiple items into higher-priced packages. This will give your customers more opportunities to make larger purchases.


#2. Find the Best Use for Your Marketing Budget
After you have identified your market demographic, fixed your goals and decided on a promotional strategy for reaching potential customers, the next step is to figure out how to maximize your budget and get the job done without over spending. Even though the exact process will vary from business to business, the principle remains the same.


You want to expose your product or service Robert Woods Hat , as often as possible, to consumers who will derive the most benefit from it. Studies show that the average consumer will see a promotion about five to seven times before taking action on the offer.


So instead of blowing your budget on a single opportunity to reach your select group, it is much wiser to get everyone's attention with repeated promotions. Use as many different forms of advertising as you can afford and squeeze the most out of your marketing dollars.


#3. Invest in a Virtual Assistant
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